> For the complete documentation index, see [llms.txt](https://help.freewebstore.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.freewebstore.com/manage/images/optimizing-images.md).

# Optimizing Images

Optimizing the images that you use on your store can dramatically reduce the time it takes for your store to load. Sales conversion has been proven to be linked to how a website performs, meaning the faster your online store loads, the more likely you are to make a sale.

It is always worth making sure all of the images you are using are optimized as much as possible without sacrificing too much quality. 

### How do I optimize my images?

We recommend you keep your image file sizes to the lowest they can be without compromising the quality. Doing this may be quite complicated for some users who have never done this before and wouldn't know where to start.

So to help, below, you will find some links to our favorite image optimizers that we use on a daily basis.

* [**Tiny PNG**](https://tinypng.com/)
* [**Compressor.io**](https://compressor.io/)
* [**Squoosh**](https://squoosh.app/)

We hope you have some fun with these as they are all incredibly easy to use.