Facebook/Instagram Shops

An explanation and a step-by-step guide detailing how to enable Facebook Shops from within your Freewebstore Control Panel.

About Facebook Shops

Facebook Shops allows you to sell your products via Facebook and Instagram marketplaces.

Design your shop to reflect your brand

Customize your collections with the products you want to showcase and use eye-catching imagery and design elements that build your brand identity. Shop setup is easy and takes just a few minutes.

Help people discover your products at scale

People can access your shop from your Facebook Page, Instagram profile, Instagram Shopping ads or shoppable posts and stories.

Meet customers where they're already browsing and shopping

Set up your shop across Facebook apps and your products will be eligible to appear in popular shopping destinations such as Facebook Shop and Instagram Shop.

Drive consideration and sales through conversation

Shops let customers quickly get in touch with you through Messenger, Instagram Direct and soon WhatsApp, to ask questions, get support, track deliveries and more.

Enabling Facebook/Instagram Shops

You first need to enable the Facebook Shops app located in the App Center in your Control Panel. The page that follows after clicking the app, includes a video at the bottom of the page on what you need to do within your Facebook account to add your feed to your Facebook account.

1. Click the Enable App button in the top right-hand corner of your screen.

2. Then again in the new window.

3. Click Go to App.

4. If you do not have a custom domain attached to your store. For help on how to do this, refer to our Domains help section.

5. Enter your Feed Name (this can be anything you like) and click Get Started.

Your Feed name can be absolutely anything so long as it complies with the following rules:

• the name is between 5 and 50 characters

• Only contains A-Z, a-z, 0-9, -, and _ characters

• No Profanity

Your feed will then be generated, this process can take up to 2 hours. Once it has completed generating your feed, you will see the feed located in a text field on the page. Make sure to copy this and then follow the instructions on this video https://www.youtube.com/watch?v=cykQWkT-5Qg&list=PLCF057285BCE61ABD